Archive for 'Industry Observation'
Looky-likey runs in the family
Richard Aucock writes:
Rarely have motoring journalists had to concentrate more intently. On the launch of the new Suzuki Swift, eyes were focused for a full day and a half on the shape of the ‘new’ car. Which looked rather like… err, the old one. To see our struggle, here’s the new one: […]
Posted: June 23rd, 2010 under Industry Observation.
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Range Rover rocks the ages
Richard Aucock writes:
The Range Rover celebrates its 40th birthday today. Back on this day in 1970, the fourth estate were hooning V8 Rangers around a private estate in Cornwall – before bombing over to a tin mine (of all places) for some off-road action.
Followed by, no doubt, tea and […]
Posted: June 16th, 2010 under Industry Observation.
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Audi celebrates the details
Richard Aucock writes:
Ian, it isn’t just Audi launches that are the subject of fanatical detail! See, it’s my birthday today. I was lucky enough to receive a card through the post, from the Audi press office. Lovely thing, it is - but look more closely at the ‘bubbles’ in the champagne glass…
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Posted: May 20th, 2010 under Industry Observation.
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And the prize for the most overly elaborate press pack goes to…
Dan Trent writes:A press pack is a simple tool. It should contain all the information about the car, technical specs, a CD or USB stick with some pics and all the resources required to help write your roadtest or first drive. Only sometimes press offices get a bit carried away. It’s always good to have […]
Posted: March 19th, 2010 under Industry Observation.
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Farbio thrown a lifeline
Dan Trent writes:A busy day at Silverstone yesterday, courtesy of Ginetta. It was there showing off its new G40 racecar and I was lucky enough to have a punt in it around the National Circuit, more on which to follow.There was lots more going on too, including the unveiling of a new road car […]
Posted: March 16th, 2010 under Industry Observation.
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Toyota accelerator problem hits Peugeot
Richard Aucock writes:
My mum is worried. Why? Because she drives a Peugeot 107. Which, through the interweave of the motor industry, is also a Toyota Aygo - and, thus, affected by the big accelerator recall.
What next, she asked me? Well, I don’t know. I’ve heard plenty from Toyota, but while both Peugeot (and […]
Posted: February 2nd, 2010 under Industry Observation.
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GM exploits Toyota quality surprise
Richard Aucock writes:
Toyota is going through a bit of a crisis in the US at the moment. It has just had to recall 2.3 million cars, to fix a problem with accelerator pedals that could become stuck. The Japanese giant has even stopped production of some cars while it figures a fix. […]
Posted: January 27th, 2010 under Industry Observation.
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Ken Block’s mission: turn America on to hot hatches
Dan Trent writes:
How we snigger at the Americans and their simplistic tastes in cars. After all, if it hasn’t got a seven-litre V8 they’re not interested, right? And we all know they can only drive in straight lines.
Um, well, Ken Block might just be on the brink of changing all that. He could well […]
Posted: January 26th, 2010 under Industry Observation.
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Winners!
Dan Trent writes:
Well, we didn’t end up scaring anybody in our Range Rover but Richard and Ian both scooped some silverware at last night’s Guild Of Motoring Writers dinner and awards. And here are our proud winners with their bounty, Richard’s work on the Which? green car guide earning him a gong while Ian’s […]
Posted: December 4th, 2009 under Industry Observation.
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Spot the handbrake competition…
Dan Trent writes:As CJ has already alluded, I’ve been having something of a difference of opinion with the electronic parking brake fitted to the new Astra we’ve just had in.
Now, to be fair to Vauxhall it’s an issue I have with electronic handbrakes in general. It’s just the Astra’s bad luck it was […]
Posted: November 26th, 2009 under Industry Observation.
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